Director Jonas Åkerlund worked with a familiar subject for his recent Ikea campaign – his wife, fashion activist and celebrity stylist Bea Åkerlund. The campaign highlights Bea’s collaboration with the Swedish home furnishings giant: OMEDELBAR, a bold new limited collection of furniture and décor. With the tagline “B Who You Are,” the works highlights the line’s mix of high-fashion dramatic pieces and playful home accessories with just a tinge of goth.

See the full film below.